AXA Sigorta has returned from the International Business Awards, one of the most prestigious awards of the international business platform, with 3 gold and 4 bronze awards. AXA’s communication campaign called “If there is a problem, The Solution is AXA!” was named ‘Marketing Campaign of the Year’ and received the Gold Stevie in the Insurance category. The campaign had left a significant mark on last year and expressed the company’s philosophy of “transition from claims payer to solution partner”. AXA was entitled to receive both Gold and Bronze Stevie awards in Communications Research category, as its road safety campaign called “End of Phone Accidents” was elected Communications or PR Campaign of the Year. AXAFit, company’s insurance application that offers healthy living packages to its users, received the Gold Stevie in “Lifestyle Category”, and two Bronze Stevies in “Health” and “Best New Product or Service of the Year” categories. AXA received another Bronze Stevie with its International Women’s Day Campaign called “Let Them See” in the Motivational category.
Stating that innovation was not only a part of AXA Sigorta’s products and services, but also all of their processes; Firuzan İşçan, Head of AXA Sigorta Sales and Marketing and Executive Committee Member, said: “With our strategy of Insurance 4.0, which was launched last year and came into full force this year, we will keep offering innovative products and services, mobile technologies, communication and marketing campaigns that differ from the others. Receiving 7 awards from International Business Awards, one of the most important awards of the international business world, is the most important indication of the fact that we are on the right track. I would like to thank all my colleagues for their roles in this success, our agents that have shed light on our road with their feedbacks, and all our customers.”
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