Is wearing the same t-shirt at agents’ meetings becoming history?

 
 

AXA Sigorta organized its traditional Agents’ Meeting on 11-14 October. During the meeting, the company evaluated the past year with its agents, and shared its short and medium term targets. This year’s meeting also witnessed a first. The tradition of wearing “uniform t-shirts” was terminated.

 

This year, AXA Sigorta organized its annual Agents’ Meeting where they meet with their agents to evaluate the past year’s performances and share future targets on 11-14 October in Antalya. The meeting was attended by 370 agents from around Turkey. Yavuz Ölken, CEO of AXA Sigorta; and Firuzan İşcan, Chief Sales and Marketing Officer and Member of the Executive Committee also participated in the meeting and addressed the agents.

 

This year’s meeting was marked by the termination of the tradition of wearing uniform t-shirts. As we know, all attendees had to wear the same t-shirt during the meetings of past years. AXA Sigorta terminated this tradition with this year’s meeting. According to a statement made by the company, the main purpose of termination was to ‘prevent extravagancy and environmental damage caused by t-shirts that are only worn once and thrown away.’

 

Yavuz Ölken, CEO of AXA Sigorta, commented on the change, and said: “AXA does not need to wear uniform to be united. Actually, being ‘uni-AXA’ results from the diversity of our country’s 81 cities. We wanted our agents to reflect this diversity and values however they wished. This year has been a milestone when we terminated the ‘uniform t-shirts’ tradition. The budget we used to allocate for that tradition will always be put to right use.”

 
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