With their new commercial film themed “Allianz is With You”, Allianz Turkey highlights the support they provide for their customers at every stage of their lives. In the commercial, Allianz Turkey calls out to its policyholders with the motto “Allianz is with you and your loved ones, so you can always be with them”.

The commercial has been airing in TV and digital media since 8 October. The commercial reaches out to the audience with emotional scenes consisting of a father & son’s transformation over 30 years and their unswerving support to each other during sickness, health, happiness and troubles; underlining the feeling of trust provided by Allianz at every stage of their policyholders’ lives. Accompanied by the song “Sen Benim Şarkılarımsın/You are my songs” composed by İlhan Şeşen and performed by Cem Adrian and Hande Mehan in the commercial, Allianz Turkey says to its policyholders: “Allianz is with you and your loved ones, so you can always be with them.”

“We want to make our policyholders feel that we stand by them every step of the way. And we intended to emphasize this target by showing that parent-child relationship is timeless and unconditional, which makes us a unique society, and also to support this culture by reminding it to the new generations through our sentimental campaign,” said Onur Kırcı, Chief Marketing Officer and Head of Digital at Allianz Turkey. Stating that the roadmap of Allianz Turkey, as a company that leads new-generation insurance which is focused on digitalization, is shaped by the expectations of policyholders; Onur Kırcı added: “Our policyholders who entrust us with their health, future and assets, expect us to know them much better and be with them at all times with special services. That’s exactly why we say them “Allianz is with you” in our communications. Our new commercial explains the importance of “being there” for your loved ones. Likewise, Allianz uses all its power to serve its policyholders in the best way possible and be there for them whenever they need us just as we portray in the story of our commercial.”

The commercial was shot after a 3-month preparation and will be aired on TV and digital channels.

You can watch the commercial at: https://www.youtube.com/watch?v=Fpjffi5KsMw