With their advertising campaign called “For you to always be there”, Allianz Turkey won the Silver Effie within the scope of Effie Awards, one of Turkey’s and world’s most prestigious competitions that measures the efficiency of advertising and marketing campaigns. The same advertising campaign was elected as “The Best Commercial Film” within the scope of Sardis Awards. Sardis also rewarded Allianz Turkey with “The Best Use of AI” thanks to their project called “Claims Transformation 2.0”, and with “The Most Original Content Production” thanks to “Allianz Motto Music”.

Allianz Turkey continues to sweep up awards with different projects in different areas, ranging from creativity to innovation. Being the only insurance company that was rewarded with an Effie thanks to their advertising campaign called “For you to always be there” which was launched last year, Allianz Turkey received three different awards from Sardis, an organization that rewards successful companies of the financial market in innovation and marketing categories.

With their campaign called “For You to Always Be There”, Allianz Turkey was entitled to receive the Silver Effie in the “Insurance Services Category” of Effie Turkey Advertising Competition, which is regarded as the most prestigious competition of marketing and communication sector by the advertisers and agencies. “For You to Always Be There” campaign was also rewarded by Sardis, and was named “The Best Commercial Film” in the category of creative communication. Within the scope of Sardis Awards, Allianz Turkey received two more awards: “The Best Use of AI” in the category of innovation among insurance companies with their project called “Claims Transformation 2.0” and “The Most Original Content Productio” in the category of creativity with “Allianz Motto Music.” Allianz’s “For You to Always Be There” campaign which won awards from both Effie and Sardis, tells the story of the lifecycle of a father and son. Shot by Concept advertising agency, the commercial film had previously won several domestic and international awards including grand prizes.