Page 10 - Turkinsurance Digital Magazine
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10 at a glance



        Doğa Sigorta continuous to be an assurance of the insureds’ also in the digital world

        Doğa Sigorta has launched a fully comprehensive solution for cy-  committed towards SMEs
        ber risks which is a type of risk that quickly became at the top  and commercial organiza-
        today when the world is transforming into digital. Doğa Sigorta  tions. The average loss of
        has launched a Commercial Cyber Security Policy with the widest  the attacked organizations is
        limit and coverage, prepared to meet much loss of the organiza-  approximately  35  thousand
        tions from the data breach to cyber ransom loss, from legal de-  dollars. Across  the world,
        fense expenses to job loss in case of a cyber attack for commercial  95% of the attacks are com-
        organizations.                                        mitted towards individuals
                                                              and  SMEs.  And,  43%  of
        Nihat Kırmızı, CEO of Doğa Sigorta, stated that internet fraud,  these  attacks  are  aimed  at
        cyber crimes, cyber threats, and customer data theft, which have  SMEs.  Cyber  attack  crime
        increased during pandemic have become the biggest fear of com-  cost  was  3  trillion  dollars
        mercial organizations and individuals today and highlighted the  in 2015. This number is ex-
        situation saying: “Cyber attackers started to threat these sensitive  pected to reach 6 trillion dol-
        deficiencies of the organizations by using this period during which  lars as of the end of 2021.
        digitization takes place quickly. Attackers confront the organiza-  While individual policies become much more important over time,
        tions with stopping their commercial activities, deleting customer  policies for business organizations become essential. Business or-
        data, seizing many data and system which are established with  ganizations should be insured themselves against cyber attacks.
        great effort through years in the failure of paying a ransom. In
        such circumstances, it is very difficult for the organizations to act  Doğa Sigorta Commercial Cyber Security Insurance is provided to
        alone both financially and technically.”              commercial organizations with a comprehensive limit and cover-
                                                              age plan based on the conditions and size of the organizations for
        Kırmızı stated that: “While the number of cyber-attacks aiming  financial losses of the companies, administrative fines regarding
        Turkey was 73,000 in 2018, it has reached approximately 10,000  personal data, breach of information security, losses caused by
        in 2020. In our country, approximately 71% of these attacks were  business interruption.



        Cigna moves to hybrid working order in the new period


        Cigna Sağlık Hayat ve Emeklilik, in line with the slogan “Cigna is  transition process as enjoyable as
        Everywhere for Us”, offers its employees many alternatives such  possible. We are in the preliminary
        as working from a summer place, flexible working days that allow  preparations for a cautious transi-
        swapping a weekday and weekend, while stepping into a hybrid  tion with the orientation programs
        working model in the new period, including office and home work-  in which the new office rules are
        ing. Cigna also calls its employees “You First” with its Wellbeing  prepared and our distance social-
        practices during this period.                         ization activities.”

        In addition to applications and communication works that enable  As part of  the “Cigna is Every-
        its employees to adapt to the new working order during the pan-  where for Us” strategy, practices
        demic period, Cigna Sağlık Hayat ve Emeklilik also implement-  such as Friday without Meetings
        ed wellbeing practices for the physical and mental health of its  and reducing the duration of 30-
        employees. The company, which has been re-arranging its work-  and 60-minute meetings to 20 and
        ing methods in a fast and agile manner since the first days of the  50  minutes  in  order  to  maintain
        pandemic, has made its technological infrastructure and working  work-life balance were introduced.
        processes suitable for the home working system in order to ensure  While in-class training was trans-
        that all its employees can work comfortably from home with the  ferred to the virtual environment, promotion exams and assess-
        emergence of cases in our country. Among the practices of Cigna,  ment and evaluation center applications continued online during
        which allows its employees to continue their business processes re-  the pandemic period, removing obstacles to the advancement of
        gardless of the location, with the slogan “Cigna is Everywhere for  employees’ careers. In order for employees to keep in touch with
        Us”; there are opportunities to work from summer places, flexible  each other, online leader meetings, special day celebrations, em-
        working hours, flexible working days that allow swapping a week-  ployee clubs, and competitions were also organized.
        day with a weekend on days when there is a weekend restriction,  Cigna calls its employees “You First” with its Wellbeing practices
        and recruitment practices from different provinces.   Cigna, which focuses on the employee and employee health ap-
                                                              proach by saying “You First”, has implemented alternative prac-
        Nazlı Tlabar Güler, Deputy General Manager of Cigna HR, stated  tices that will contribute positively to the mental health of its
        that in line with the plans to be made on the basis of teams in the  employees as well as the physical health of its employees. Free
        new period, they designed a hybrid working model to be in the  counseling on psychological, financial, and social issues was pro-
        offices 2 or 3 days a week and said: “as of September, we will  vided to employees within the framework of support programs.
        implement our hybrid working model in parallel with the vaccina-  In addition, employees’ learning processes were also supported by
        tion calendar. We are using all our motivational tools to make this  videos and various virtual games.
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