Bradley Du Chenne, CEO of Koalay.com, expresses the ease of buying DASK policies over Koalay.com platform and shares the important points to consider while buying policies

Reminding that Koalay.com offers the same methodology of simplicity across all products, Bradeley Du Chenne says that the principle is even more valid for DASK. Bradley Du Chenne underlines that Koalay.com streamlined the DASK purchasing process into 3 simple steps, and says: “Using the customer’s TC number input, Koalay.com can access and prepopulate all the required building information for the quotation, without the customer needing to complete it. The customer simply confirms or edits the prepopulated information, and the online quotation is seamlessly provided. Once credit card is entered – policy documentation and confirmation is provided real time to the customers email address for downloading and proof of transaction.”

Saying that being able to buy compulsory earthquake insurance instantly over a digital channel brings advantages to customers, he states that digital platforms provide customers with the purchase ability 7/24, at their leisure. Therefore, he says, customers are no longer confined to operating hours of general service providers. “With insurance being a grudge purchase, it is essential to allow customers the ability to perform transactions when and where they want. Koalay.com is at the forefront of providing this online 7/24 purchasing ability for consumers,” Bradley Du Chenne says.

He expresses that although 66 percent of Turkey is covered by first and second degree earthquake zones, penetration of DASK is low; which is extremely concerning, considering the location of Turkey above earthquake zones. Stating it is crucial that simple purchasing processes like Koalay.com exist in order to increase penetration, he adds: “In order to increase awareness, Koalay.com runs an active blog as well as circulates electronic communication to its customers and follower base conveying the importance of having DASK.”

Bradley Du Chenne also shares short and medium term plans of Koalay.com for distributing DASK, traffic and motor (kasko) insurance to consumers; and says:
“Koalay.com is on the way to becoming the “go-to-place” for insurance due to its simplicity and ease of use. Trafik, being a compulsory product, is easier to sell. The major goal for us is around increasing penetration of Kasko, and ensuring all homes are covered with a DASK policy, and we are doing so by ensuring the simplest purchasing process available in the market for the end consumer.”