AXA Sigorta continues to simplify the life for both its customers and agents via innovations in the digital area. While continuing its digital journey with AXA 4.0 vision that consists of four pillars including customer 4.0, agent 4.0, employee 4.0 and process 4.0; the company supports its agents with different new applications and collaborations. In this respect, AXA is conducting Google Premier Partners Project. Within the scope of the program that aims to provide sources for AXA agents to grow their businesses with new opportunities in the digital world, agents can benefit from services of Google Adwords such as advertising management, renewal and restructuring of their corporate websites and content management for their social media accounts. AXA Sigorta will also cover Google advertisement expenses of the first 30 agents that apply for the program.

Yavuz Ölken, CEO of AXA Sigorta, underlines that digitalization of the agents has a very crucial role in the digital transformation of their company; and adds that technology changes rapidly and the opposite is impossible under today’s circumstances where technology evolves quickly and penetrates into every field of business life: “That’s why we have initialized our AXA 4.0 strategy. The vision that consists of four main pillars including customers, agents, employees and processes, will offer new products and services to our customers such as big data and Internet of Things; while allowing us to develop new applications to simplify the lives of our agents, empowering our employees for innovation approaches, and reshaping our processes. Because, we know that companies that resist digital transformation and do not become a part of it will not be able to find a place for themselves in the future. Therefore, we attach great importance to this project conducted in cooperation with Google Premier Partners within the scope of our AXA 4.0 vision.”

According to Ölken, agents should share the same vision with AXA Sigorta as the company’s most important business partners and priorities that are supported through significant investments for years: “Google Premier Partners Project will accelerate the digitalization of our agents to a great extent. Within the scope of this program, our agents will receive different services from Google Adwords such as advertising management, renewal and restructuring of their corporate websites and content management for their social media accounts.”