AXA Sigorta was chosen “Brand of the Year” in insurance market within the scope of Campaign Turkey Agency & Brand of the Year 2018 thanks to their successful performances in marketing and communication fields.
AXA Sigorta was entitled to the golden award in insurance category and was chosen “Brand of the Year” within the scope of Campaign Turkey Agency & Brand of the Year 2018. “Agency & Brand of the Year Awards”, an organization where marketing and communication works of brands throughout the year is evaluated by the global audit and consulting company PricewaterhouseCoopers, has been organized by Campaign UK and Campaign Asia Pacific for 25 years. The organization was initiated in Turkey last year. The evaluation is conducted automatically to include the works of all players in various markets without any applications.
Chief Sales and Marketing Officer and Executive Committee Member at AXA Sigorta, stated that they were proud to have been awarded the “Brand of the Year”, which evaluates and grades all marketing activities conducted throughout the year: “As AXA, our job is to protect people, all their valuable possessions and their dreams through the assurance of insurance; while supporting them en route to achieving their dreams. Therefore, we put customer in the center of all our activities and continue our journey with the philosophy to “Transform from Payer to Solution Partner”. We apply the same approach to our marketing activities, too. Plus, we make a contribution to raise insurance awareness in our country through our communication activities. We are happy to see that our efforts are appreciated by the leading organizations of the communication and marketing sectors. I believe that this year’s communication campaign “Know You Can”, which has been launched this year to highlight that we support our customers in realizing their dreams, will create the same influence.”
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