Page 22 - Turkinsurance Digital Magazine

20 at a glance

MAPFRE Sigorta announces MAP platform for the agents

MAPFRE Sigorta has can access all the announcements on a single screen where
launched MAPRE Sigor- they can sort them according to dates and subjects without
ta Agency Portal (MAP), a requiring to track them via e-mail. Similarly, MAP enables
platform that will acceler- them to monitor all the news about MAPFRE, based on the
ate the processes of all sales related sales channels and regions.
channels, support the busi-
ness flow and make it possi- Portal usage rate of agencies is 100 percent
ble to easily reach all compa- Cevdet Altuğ, Assistant General Manager of Sales and Mar-
ny systems 24/7. keting at MAPFRE Sigorta, gave a statement about the
launch of MAP platform: “As of September 2018, we have
Thanks to MAP, business opened MAP to the use of all our channels. Including the
partners of MAPFRE can screen designs, we have asked for the opinions and priorities
login to all systems using a of our business partners for most of the functions; we have
single username and pass- planned the developments and launched the platform as agile
word; easily display the an- as possible. We are happy to have completed a project that
nual and monthly changes on will simplify the lives of our business partners to a great ex-
production, target realiza- tent.
tion, production rankings, renewal performance results, as
well as accessing the detailed reports clicking a single button. Our agency usage rates increased rapidly, and reached 100
Business partners are able to track the results of monthly percent in a short while. Although it was launched only a few
campaigns on a daily basis, while monitoring the scores of the months ago, 7 thousand 206 policies have been issued using
travel campaign by criterion. Moreover, automatic traffic re- the ‘Rapid Traffic Quote’ function inside the portal. Exist-
newal quotes could easily be turned into policies over a single ing functions are only a part of the main services offered by
screen, which can also be used to share them with the cus- MAP. In 2020, we will continue to offer the newest functions
tomers. Besides all of the abovementioned features, agents that will increase the sales of our channels.

İTÜ Arı Teknokent gathers with successful companies of the insurance market

Pioneered by İTÜ Arı Teknokent, entrepreneurship and innova-
tion base of Turkey, pioneering companies of Turkish insurance
market including Agito, Aksigorta, Allianz, Avivasa, Eureko
Sigorta, Güneş Sigorta, HDI Sigorta, Sigorta Cini and Vakıf
Emeklilik joined forces.

Details of the program was announced with an event held at İTÜ
Teknokent on 15 January. Within the scope of this program,
entrepreneurs will be provided with financial support, access to
the market and successful entrepreneurs will receive a life line
support of 900 thousand TL.

Doç. Dr. Deniz Tunçalp, General Manager of İTÜ Arıkent Te-
knokent, gave a speech during the event and said: “Within the
scope of İTÜ Çekirdek Insurtech Program, we are happy to have
combined the giant names in the insurance market with the aim Okan Utkueri, Program Consultant and Mentor of İTÜ Çekird-
of developing initiatives that will develop Insurtech solutions, ek, gave a speech during the event. “Insurance market has a
creating a market ecosystem in this area, commercializing the wide range of products that touch all the critical moments of
initiatives and ensuring that they create global success stories. the lifecycles of individuals and institutions. Therefore, recent
These valuable institutions of our country will shape the future technologies closely interest insurance market, as well. At the
of their markets by supporting the entrepreneurs through the in- same time, there are many problems on which insurance market
surtech program which was initiated at İTÜ Çekirdek Early-On- focuses to find solutions within this digitalization process. I be-
set Incubation Center, one of the top 5 among other university lieve that this program, which offers very important opportuni-
incubation centers in the world. Therefore, İTÜ Çekirdek will ties to insurance market and entrepreneurs, is a very important
become the innovation center of the insurance market.” step towards the future of our market,” he said.