Allianz Group Selected as the World’s No. 1 Global Insurance Brand for the 7th Time

The global rise of Allianz—one of the world’s leading insurance and asset management companies—continues this year with its strong brand performance.

According to the Best Global Brands ranking published annually since 2000 by Interbrand, the New York–based global brand consultancy, Allianz Group has once again been chosen as the world’s most valuable global insurance brand for the seventh consecutive year, reaffirming its brand strength. In Interbrand’s Best Global Brands 2025 ranking, Allianz climbed two positions among all brands across all sectors, securing the 27th place. Apple, Microsoft, Amazon, Google, and Samsung occupied the top five spots on the list. Allianz also increased its brand value by 20% compared to the previous year, reaching 28.2 billion dollars—five times the growth rate of the other brands included in the ranking. The Allianz Group had also recently been listed 12th in TIME Magazine’s “World’s Best Companies 2025” report.

With more than 156,000 employees in nearly 70 countries, Allianz Group provides insurance and asset management services to 128 million customers worldwide. Allianz Türkiye, which celebrated its 100th anniversary in 2023, has been operating as part of the Allianz Group since 2008. Leading the sector in customer experience, agility, digitalization, employee engagement, sustainability, and innovation, Allianz Türkiye works with the goal of being the lifetime partner of its 8.3 million customers—today and in the future.