AXA Sigorta Launches a New Era in Healthcare: A Pioneering Collaboration in the Field of Longevity

AXA Sigorta has taken its vision for transformation in healthcare one step further by entering into a strategic collaboration with the Phenome Longevity platform developed by biotechnology company Phenome Omics.

Through this collaboration, AXA Sigorta positions itself as one of the first companies in the insurance sector to embrace the field of longevity (long and healthy living) and take concrete steps in this area.

In line with its “Empathy Assurance” approach, AXA Sigorta continues to develop new solutions that move insurance beyond a model that merely provides financial protection after risks occur, focusing instead on protecting individuals’ health and supporting their quality of life. Within this scope, the collaboration established with Phenome Omics introduces into the insurance ecosystem a next-generation approach that enables individuals to understand their health risks at an early stage through genetic and biological data analyses, while offering personalized health insights.

Positioning innovation and the preventive healthcare approach among its strategic priorities, AXA Sigorta considers the field of longevity to be one of the core components of the insurance model of the future through this collaboration. While the company continues its efforts to integrate solutions that support long and healthy living into its insurance products and services, details regarding concrete applications in this field are planned to be shared in the upcoming period.

Speaking at the signing ceremony held at the headquarters of AXA Sigorta, Sanem Çıngay Buçukoğlu, Head of Sales, Corporate Communication and Health at AXA Sigorta, made the following remarks regarding the collaboration:

“We believe that the role of insurance is not only to compensate for risks, but also to contribute to individuals preparing for the future in a healthier and more informed way. A long and healthy life-oriented approach transforms insurance from a passive form of protection into an active support mechanism that accompanies individuals throughout their life journey. This collaboration we have established with Phenome Omics is an important step that concretizes our vision of preventive insurance. Being among the first companies in the sector to take a step in this field represents both a distinct responsibility and a strong source of motivation for us.”

AXA Sigorta aims to offer its customers a longer, healthier, and more informed life by increasing its investments in healthcare and establishing collaborations that place technology and science at the center.

To watch the video featuring footage from the signing ceremony between AXA Sigorta and Phenome Omics, you can click the following link: https://youtu.be/1ZYi70UCRlg?si=V9KzyFbr3ADhpt5N