Page 22 - Turkinsurance Digital Magazine

20 at a glance

AvivaSA announces Q3 Results

EGM statistics, with a fund size of 366 million TL and 586
thousand participants. Therefore, the company maintains its
leadership position in terms of number of auto-enrollment
participants from the private sector since the second half of
2018 (excluding the participants from the public sector).

Future of the market will be shaped by “customer orien-
tation” and “digitalization”

Underlining that BES and life insurance market depends on
long-term customer loyalty, Fuat Kuruca, CEO of AvivaSA,
stated: “Lifetime, standards and quality of living, and expec-
tancies are increasing and evolving as science and technology
progresses. This reality makes the requirement for insurance
AvivaSA Emeklilik ve Hayat announced the financial results and pension products much more vital. We have products that
of 2018 Q3. The company grew by 20 percent in terms of can touch every person from 18 to 90 years old. No other
fund size over the same period of previous year; while con- market, product or service can be this long-term. Right at
tinuing to maintain its leadership position since 2015 with a this point, “customer orientation” becomes much more im-
fund size of 17 billion TL and a market share of 19.5 percent, portant. Future of our market will be shaped by customer ori-
according to the statistics announced by the Pension Moni- entation and digitalization. With this vision in mind, we had
toring Center (EGM) as of 30 September 2018. The number announced last year as a year to invest in human and culture,
of AvivaSa’s participants reached 858 thousand people, total and we have gone through a human-oriented transformation
amount of its net individual pension contributions standing at that has changed everything from our business manner to our
934 million TL. Auto-enrollment results also indicate that the office environments.”
company had a successful performance according to the same

İTO Insurance Occupational Committee visited Can Akın Çağlar, President of TSB

Hüseyin Duru, Chairman of the Insurance Committee at
İstanbul Chamber of Commerce, and committee members
visited Can Akın Çağlar, President of the Insurance Asso-
ciation of Turkey (TSB). During the visit, parties discussed
and shared opinions on the problems and future of Turkish
insurance market. The visit was held in a conversational at-
mosphere during which economic developments that directly
impact the insurance market were also discussed.

Duru stated that they were very pleased with the visit and un-
derlined that the meeting had a very sincere atmosphere. The
parties agreed to meet and share opinions more frequently.
moment, increasing commission rates, issuing standardized
Other topics discussed during the visit included how to in- agency policies, problem of issuing additional policies for
crease the profitability of insurance agents, increasing the agencies within the scope of the Law on the Protection of
diversity and popularity of compulsory insurance products Personal Data, organization of promotional and advertising
while implementing necessary control mechanisms, and pre- campaigns that will bring benefits to insurance market, con-
venting the unjust competition between sales channels. ducting necessary activities to organize branch and basic in-
surance trainings for agents, and foundation of an insurance
They also discussed the latest situation of the risky insur- consultation-negotiation committee that includes the relevant
ance pool which is planned to be founded to provide cover- stakeholders with the aim of resolving the problems of insur-
age for businesses that cannot be covered by insurance at the ance market and enlarging the market size.