Page 14 - Turkinsurance Digital Magazine
P. 14
12 at a glance
Ertuğrul Yücenur was appointed as the Assistant General Manager of Sales and Dis-
tribution Channels at Allianz
Allianz Turkey has entered the new term with a new manage- Agencies and Direct Sales of-
ment structure. Following Arif Aytekin’s appointment as the fices. For the last 2.5 years,
Deputy CEO as of 1 January 2019, Ertuğrul Yücenür was ap- he had been working as the
pointed as the Assistant General Manager of Sales and Dis- Director of Sales and Distri-
tribution Channels and Member of the Executive Committee. bution Channels. He is cur-
rently doing MBA at Euro-
Having graduated from the Department of Economics (Eng- pean School of Management
lish) at Marmara University, Ertuğrul Yücenur began his and Technology Berlin. He
career as an entrepreneur in computer market in 1999. He has taken over his new du-
worked as a Customer Manager at Tribal Sales and Market- ties as the Assistant General
ing company, and later joined Allianz Turkey family in 2004 Manager of Sales and Distri-
where he worked in many different positions such as Agency bution Channels and Member
Sales Expert of Western İstanbul and Thracian Region, Re- of the Executive Committee
gional Manager of İstanbul Anatolian Side, Channels Man- as of 1 January 2019.
ager for Auto Insurance and Bancassurance, Group Head of
Experts talked about the latest technological developments shaping insurance and
pension markets
“Workshop to Determine Strategies for Insurance and Pen- Stating that blockchain is an un-hackable and unmodifiable
sion Markets”, which was organized by the Insurance Associ- system, Dr. Magdelena Ramada Sarasola said: “Blockchain is
ation of Turkey (TSB), gathered leading experts on an inter- not a technology, it is a sociological innovation. It is important
national platform. The workshop focused on the technological to become a part of this ecosystem to produce. The following
developments affecting insurance and pension markets, and the phases include developing new models, amendment of the legis-
first panel’s guest was Michaela Koller, General Director of lation, and creating space for new developments.”
Insurance Europe.
Angela Carpintieri said that artificial intelligence became a
Within the scope of the workshop, the panel moderated by part of everyone’s life, and added as follows: “We are using
Michaela Koller discussed “Latest Technological Develop- artificial intelligence in many processes including claims, pol-
ments Influencing the Insurance Market in the World and Tur- icy, HR, IT and so on. Artificial intelligence technology can
key: Blockchain, Artificial Intelligence, Cyber Risks”. produce results in a very short period of time for a claim by
considering the policies and developments after the policy is-
The speakers of the panel were Angela Carpintieri, an expert on suing process. The algorithms learn by themselves and start to
artificial intelligence and the Director for Data & Analytics at make decisions. However, this brings out issues such as liability
PwC Switzerland; Dr. Magdelena Ramada Sarasola, a block- of decisions, security, control mechanisms, and economic and
chain expert and economist who leads insurance R&D activities social risks. Arrangements are required to address those issues
focusing on blockchain technologies; Stephen Simchak, Presi- and risks should be evaluated with transparency. Underlining
dent of Cyber Risks Working Group at The Global Federation that artificial intelligence reduces post-accident assessment
of Insurance Associations (GFIA); and Gero Martin Gunkel, an processes from approximately 58 minutes to 5 seconds, Gero
expert on the adaptation of artificial intelligence applications. Martin Gunkel said: “AI provides serious benefits in terms of
both labor force and time cost. Plus, accuracy of system results
improve every year. AI offers new opportunities for new servic-
es. With AI, it is possible to make rapid follow-up and analysis
for new customers. However, I should say that the claims about
computers replacing humans are far from reflecting the truth.
Perception and recognition capacity of humans is way above
the artificial intelligence. Artificial intelligence produces good
results only in presence of a strong data set.”
Stephen Simchak said that cyber products were in the process
of developing and added: “Consumers’ demands and expecta-
tions are significant for risk management. Companies should
analyze their risks well and take necessary mitigating meas-
ures. It is important to monitor the scope of cyber products and
to evaluate whether they correspond to requirements. Especial-
ly SMEs might be unaware of those risks, so they must include
cyber risks in their insurance policies.”