Page 21 - Turkinsurance Digital Magazine

19

‘Acente, not Agent’, we have built a system where our policy- Stating that digital applications and approaches were a part of
holders can meet with real agents on the online platform. We Quick Sigorta’s main values, Ahmet Yaşar, General Manager
had initiated this project 2 years ago; and due to the pandem- of Quick Sigorta, said: “Such rewards prove the worth and
ic, we decided to speed it up and went live quickly. Thanks to significance of our main values, and projects that we devel-
this system, both customers and agents can contact with each op within the framework of those values. Our team is already
other while staying at home. This means that policyholders are working on similar projects, and I am confident that we will
not talking to a random call center “agent”, but rather com- gain many further achievements in similar contests in the com-
municating with real insurance agents (acente in Turkish) who ing years. I would like to thank all my teammates for both
are experts in insurance and provide some kind of insurance projects that brought us these awards.”
consultancy,” she said.

Turkey’s first and only pension fund robot “Fonmatik ROBO” is one year old

Launched by Anadolu of the level of their financial literacy, is now one year old. We
Hayat Emeklilik as a first offer this service to our customers free of charge and through
in the market that will sim- the expertise of İş Portföy to let them invest their savings in
ply life for its individual pension funds that best suit their investor characteristics and
pension participants and change their funds automatically inside the individual pension
enable them to invest in system, which is a long-term investment tool. According to the
most accurate and prop- latest data, over 43 thousand of our customers are using this
er funds, Fonmatik ROBO service. Amount of funds entrusted to Fonmatik ROBO has ex-
celebrates its first anniver- ceeded 1.6 billion TL, and continues to rise on a daily basis.
sary. Fonmatik ROBO has These figures indicate that we have made it possible to launch
been the first of its kind in an application that is first of its kind in our market and re-
Turkey and was launched sponded to a critical need,” he says.
through the expertise of
İş Portföy. Thanks to the Ertürk reminds that participants of Anadolu Hayat Emeklilik
application, people with can start benefiting from the service right after giving their
no expertise in fund man- consent that their funds can be managed by Fonmatik ROBO
agement can easily invest via AHE Mobile app or online transactions section on anado-
in pension funds that most luhayat.com.tr.
suit their needs and investor characteristics. Practical to use,
Fonmatik ROBO can identify the investor characteristics of the “First of all, risk profiles and investor characteristics of the
participants, determines the best fund for the investor’s expec- investors are determined through a survey. After that, partici-
tations, changes selections based on market conditions, and pants transfer their rights to change their fund distribution to İş
shares those changes regularly with the user. Portföy, the asset management company that manages the pen-
sion funds of Anadolu Hayat Emeklilik. Based on the results of
Fonmatik ROBO simplifies the life for individual pension sys- the investor characteristics test, İş Portföy then decides upon
tem participants and offers a robotic fund consultancy service. the fund distribution, and if necessary, automatically changes
Yılmaz Ertürk, General Manager of Anadolu Hayat Emeklilik, the fund distribution every three months by closely monitoring
gave a statement on the first anniversary of the launch of this market conditions and without disturbing the participant. Fur-
beneficial service; commenting on the number of participants thermore, they reserve the right to change fund distribution
using the service, their fund size and fund performances. twice, to be used only for emergencies. The participant can see
their existing fund distribution and estimated future savings
“Amount of funds entrusted to Fonmatik ROBO has through regular reports, and compare the fund returns as be-
exceeded 1.6 billion TL” fore and after using Fonmatik ROBO,” he explains.

Yılmaz Ertürk stated that, thanks to robotic fund technologies Fonmatik ROBO has managed to yield a return that will
offering customized smart fund management through custom- satisfy our customers in its first year
ized solutions, participants could invest their pension savings
through expert asset management companies and by spending Ertürk also underlines the return performance of savings in-
minimum effort. “These types of applications that simplify the vested by Fonmatik ROBO: “We have seen that return ratios
lives of its users, buys them time and make their investments vary from 15% to 40% for the last one year, based on the in-
through a professional approach, attract attention in our coun- vestor profile. Returns of our customers using Fonmatik ROBO
try as well as in the rest of the world. Our fund robot “Fonma- have been higher than particularly inflation rate, repo, deposit,
tik ROBO”, which was launched for our customers who hesitate and ISE-30 indices; and our robot has managed to yield a re-
to take action according to market developments regardless turn that will satisfy our customers in its first year,” he adds.