Page 22 - Turkinsurance Digital Magazine
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22 at a glance




         Türkiye Sigorta has singled out corporate websites               The digital face of HDI Sigorta


                                    Thanks  to  its  user-friendly  feature,   has been renewed
                                    simple interface, and dynamic struc-
                                    ture that is compatible with different   HDI Sigorta, which has increased its investments
                                    devices,  Türkiye  Sigorta  corporate   in this field every day by focusing its digital trans-
                                    website offers its visitors the freedom   formation efforts, presented its new corporate
                                    to make transactions easily. In the new   website to its users as of June.
                                    website, where all menus, especially the
                                    product pages of both companies, have   HDI  Sigorta  aims  to  provide  customers,  agents,
                                    been  simplified,  visitors  can  quickly   and business partners with an” Always With You”
                                    and easily access many steps such as   approach, fast service, and a better user experience
                                    online transactions, contracted servic-  that is suitable for developing technologies from
                                    es, campaigns, damage relief, and fund   digital channels. The renewed corporate website
                                    returns.
                                                                          draws attention with its innovative and user-ori-
                                                                          ented design, up-to-date content, live assistance
                                    Bilal Türkmen, Deputy General Man-    applications, and guidance on damage processes.
                                    ager  of  Türkiye  Sigorta  and  Türki-
                                    ye  Hayat  Emeklilik  Strategy,  Digital   When users go to www.hdisigorta.com.tr, they en-
                                    Transformation and Hayat Emeklilik,   counter the “Do You Have Damage?” and “How
         who made a statement about the singularization of websites, said, “We   Can We Help?” buttons. With online support ser-
         were serving our customers with two separate corporate websites as Tür-  vices and direct guidance on damage processes, the
         kiye Sigorta and Türkiye Hayat Emeklilik. With the synergy, simplicity,   insured can find answers to all their needs in no
         and agility perspective that we have focused on our services since the   time. Many services such as detailed product in-
         beginning of the year, our singularization efforts have been continuing                   formation, agents,
         for some time. In the singularization efforts of our websites, in addition                Quick Support Ser-
         to compliance with our strategic discipline; we also aimed to increase our                vices, and trans-
         operational efficiency and technological potential, to improve the cus-                   portation to con-
         tomer experience, and to create the infrastructure of our “Singulariza-                   tracted institutions
         tion of Digital Platforms” master project, which is of great importance                   are offered togeth-
         for our company. Within the scope of the study, we combined both our                      er and easily on the
         pension and insurance services in a certain harmony, without any loss in                  mobile-compatible
         the existing content and functions of both our corporate websites, with-                  site.
         out making any radical changes in the frontend, taking into account the
         habits of our customers.”



         BES for Children started at Garanti BBVA Emeklilik


                                With the amendment made in the  the habit of saving for the future, can be easily made on the ga-
                                private pension law, the Private  rantibbvaemeklilik.com.tr website. Burak Ali Göçer, General
                                Pension System (BES) period  Manager of Garanti BBVA Emeklilik, evaluated the Under-18
                                for children and youth under the  BES application and said: “In today’s conditions, savings has
                                age  of  18  begins  in  Turkey,  and  become more important than ever for the financial sustainabil-
                                Garanti  BBVA  Pension  invites  ity of individuals. We need to turn savings into a sustainable
                                all families to invest in their chil-  habit in order to prepare a solid future for our children and
                                dren’s  future  with  the  advantage  young people and to shape their future from today. At this
                                of 25% state contribution. Those  point, the BES application under the age of 18 will be a very
                                who open a BES Account for Chil-  valuable and profitable savings tool for parents who want to
                                dren  immediately  start  making  secure their child’s future. For the children and young people
                                regular savings for their children,  who will be included in the system, the fact that 25% state
                                and enjoy the advantage of obtain-  contribution will be provided, just as in the current BES appli-
                                ing a secure and high financial re-  cation, presents an important opportunity. As Garanti BBVA
                                turn on their investments, thanks  Emeklilik, our goal is to draw a safe roadmap with the right
                                to the 25% state contribution and  investments and guidance for families who want to prepare a
                                the  experience  of  Garanti  BBVA  better future for their children, with our knowledge and exper-
                                Emeklilik in the field of BES. The  tise in the field of BES... We believe that the BES application
                                BES Account application for chil-  under the age of 18 will play an important role in reinforcing
                                dren, which will contribute signif-  the savings awareness of millions of our children, and on their
                                icantly to savings awareness and  way to a safer future.”
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