Page 12 - Turkinsurance Digital Magazine

12 at a glance

3 Separate Awards from Sardis Awards to Anadolu Sigorta

Deputy General Manager Kerem Erberk stated that they are
very happy to be awarded three separate awards at the Sardis
Awards held by Mediacat for the third time this year and said:
“We have received awards in two categories, which is the min-
imum level of insurance terms used in classical and “new gen-
eration digital insurance service juno, appeal to the new gener-
ation, highlighting the ease of use and ergonomic experience,
fun and understandable language is a remarkable application.
The first insurance service offered by Juno, “Kırılır Mırılır”,
allows users to secure their mobile phones with very afforda-
ble fees against screen breakages as a result of an interactive
test that takes about 1 minute, which they can easily perform
through the application. We will continue to enrich and devel-
op Juno with additional services in the coming period.”
Anadolu Sigorta continues to add new ones to the awards it re-
ceives with its innovative products and services. Anadolu Sig- Anadolu Sigorta Deputy General Manager Fatih Gören, who
orta won the Golden Sardis in the “Best Mobile Application” made a statement about the MAT Customer Analytics project,
category, and the Silver Sardis in the “Product and Service which won the Silver Award in the ”Data Usage” category,
Innovation” category with its digital insurance service “Juno” said: “Our project, which serves as an ecosystem that includes
at the Sardis Awards. It was deemed worthy of the Silver Sar- actions to increase customer satisfaction and loyalty, reflects
dis award in the ‘Usage’ category and won a total of 3 awards. the value and potential that our customers add or will add
Anadolu Sigorta won three separate awards at the Sardis to our company, inside and outside the sector; It shapes the
Awards, where the most innovative projects of the financial product/service purchases through requests, likes, needs, ori-
sector and its outstanding marketing achievements are eval- entations, preferences and behaviors. Thanks to its multidi-
uated. Anadolu Sigorta won the Golden Sardis awards in the mensional segmentation structure, it also makes it easier for
“Best Mobile Application” category and the Silver Sardis us to get to know our customers from a broader perspective.
awards in the “Product and Service Innovation” category With the machine learning algorithms of the project, we are
with its digital insurance service “Juno”, which aims to bring able to predict the prospects and trends of customers buying
insurance products to consumers in a transparent, under- products. In this way, we are able to identify the products that
standable and sincere language and won the Silver Award in our customers need the most or need the most to buy in order
the “Data Usage” category with its project. Anadolu Sigorta to minimize the current risk and the products that they are
most likely to buy and offer them.”

Türk Nippon Sigorta will take its agencies to Mardin with the campaign it organized

Türk Nippon Sigorta, which al- be repeated frequently in the periods after that for the agencies
ways prioritizes the motivation they have identified as the focus and that they will always keep
of its agents and continues to the pulse of their agencies with the campaigns they organize. Dr.
organize special campaigns for E. Baturalp Pamukçu emphasized that Türk Nippon Sigorta is
its agents throughout the year, a young, dynamic insurance company that has grown with its
has set the route of its first trip agents and said: “Our agents constitute the most important dis-
to Mardin after the pandemic. tribution channel of our company. We consider our agents, with
whom we provide a large part of our production, as our business
As every year, Türk Nippon Sig- partners and we care about them more than anything else. The
orta strives to keep the motiva- quality of the service we provide to our agents is paramount for
tion of its agents at the highest us. As a company, we have created a dynamic structure with ap-
level with the campaigns it or- plications that create differences against our agents in addition
ganizes this year. Stating that to our existing applications. We continue to serve our agents
they will reward their agents within this structure.”
who will be successful in the
Personal Accident Campaign Pamukçu underlined that they quickly evaluate all kinds of sug-
organized for agencies, with gestions from agents as a company and added that they will al-
a trip to Mardin, Dr. E. Baturalp Pamukcu, General Manag- ways continue to innovate for their agents and make their agents
er of Türk Nippon Sigorta, stated that travel organizations will privileged at all times.