Brand-Specific Motor Own Damage Insurance Collaboration from Mercedes-Benz Finansal Hizmetler and Anadolu Sigorta

Mercedes-Benz Finansal Hizmetler and Anadolu Sigorta have launched a strategic collaboration to develop a motor own damage insurance product specifically for Mercedes-Benz vehicles.

Mercedes-Benz Finansal Hizmetler, the company offering advantageous financial solutions for Mercedes-Benz, one of the leading brands in the premium segment, and Anadolu Sigorta, which continuously renews its product and service portfolio through its modern approach to insurance, have launched a strategic collaboration. To mark the partnership, a signing ceremony was held with the participation of Anadolu Sigorta General Manager Z. Mehmet Tuğtan and Şükrü Bekdikhan, Executive Board Member of Mercedes-Benz Otomotiv and Head of the Passenger Car Group. During the ceremony, the parties signed the cooperation agreement and shared details of the strategic partnership, reflecting the two organizations’ customer-centric approach and long-term shared vision. As part of this collaboration, the brand-specific motor own damage insurance product developed by Anadolu Sigorta and Mercedes-Benz Finansal Hizmetler is being offered to customers through Mercedes-Benz insurance agencies.

Developed by Mercedes-Benz Finansal Hizmetler and Anadolu Sigorta in response to customer feedback, Mercedes-Benz Kasko (Motor Own Damage Insurance) stands out with its comprehensive coverage, high service standards, and operational convenience. Under the policy, vehicle repairs are carried out at authorized Mercedes-Benz service centers using 100% genuine parts. In addition, the product offers unlimited Voluntary Third-Party Liability (VTPL) coverage and high limits for non-pecuniary damages, providing policyholders with a level of protection that sets it apart in the market. 

Replacement Mercedes-Benz Vehicle in the Event of an Accident with Mercedes-Benz Kasko

With its Mercedes-Benz Kasko product, Anadolu Sigorta also prioritizes premium standards throughout the claims process, providing services through its nationwide Network of Authorized Service Stations. In addition to roadside assistance services available in the event of an accident, Mercedes-Benz users can continue their mobility without interruption thanks to the replacement Mercedes-Benz vehicle service.

Anadolu Sigorta General Manager Z. Mehmet Tuğtan stated that they consider this collaboration a strong reflection of their approach to brand-specific motor own damage insurance products, saying: “When designing this product, our aim was not merely to offer a motor own damage insurance policy, but to create a high-standard service model aligned with the Mercedes-Benz brand experience, from the moment of loss to the repair process. In addition to the solution we offer for passenger cars and light commercial vehicles, we bring together the robust protection scope of Mercedes-Benz Kasko and Electric Vehicle Motor Own Damage Insurance under a single roof by combining coverages specifically designed for electric vehicles and which stand out in the sector. In this way, we offer our customers a differentiated and comprehensive insurance experience.”

Şükrü Bekdikhan, Executive Board Member of Mercedes-Benz Otomotiv and Head of the Passenger Car Group: “We Respond to the Expectations of Users in the Premium Segment”

Commenting that the collaboration with Anadolu Sigorta represents an important step for both the automotive and insurance industries, Şükrü Bekdikhan, Executive Board Member of Mercedes-Benz Otomotiv and Head of the Passenger Car Group, emphasized their goal of delivering a seamless end-to-end customer experience. “This collaboration between Mercedes-Benz Finansal Hizmetler and Anadolu Sigorta will be an important part of our approach to meeting the expectations of users in the premium segment. With Mercedes-Benz Kasko, we are making our customers’ experience with our vehicles even safer, more comfortable, and more exclusive. In particular, providing a replacement Mercedes-Benz vehicle ensures that our customers can continue to enjoy the Mercedes-Benz experience without interruption. Going forward, we will continue to develop customer-focused solutions and strengthen our strategic partnerships.” 

Matthias Micke, General Manager of Mercedes-Benz Finansal Hizmetler: “Another Exclusive and Reliable Solution for Mercedes-Benz Customers”

Highlighting that Mercedes-Benz Finansal Hizmetler combines its expertise and capabilities in automotive finance and insurance with Anadolu Sigorta’s strong industry know-how to deliver a comprehensive service that meets the highest quality standards, Matthias Micke, General Manager of Mercedes-Benz Finansal Hizmetler, said: “As an important part of our vision to provide our customers with a seamless end-to-end experience, we offer financing and insurance within an integrated structure. Through this collaboration, we are providing Mercedes-Benz owners with another exclusive and reliable solution. In this new era of accelerating digitalization, we are making our solutions more integrated, more accessible, and smarter, inspired by the feedback we receive from our customers. Our goal is not only to provide financial services, but also to create trust, comfort, and sustainable value at every customer touchpoint.” Micke added that this collaboration is a tangible demonstration of the company’s commitment to strengthening its solutions and advantages while raising service standards. 

Tufan Akdeniz, Executive Board Member for Light Commercial Vehicles at Mercedes-Benz Otomotiv: “We Ensure Continuity for Light Commercial Vehicle Customers”

Commenting on the collaboration, Tufan Akdeniz, Executive Board Member for Light Commercial Vehicles at Mercedes-Benz Otomotiv, said: “For our light commercial vehicle customers, business continuity and operational efficiency are among the highest priorities. Through Mercedes-Benz Finansal Hizmetler, we offer attractive financing solutions and insurance services that enable our customers to access Mercedes-Benz vehicles on advantageous terms. Now, the Mercedes-Benz Kasko product developed in collaboration with Anadolu Sigorta provides our customers with another option that allows our agencies to meet all of their vehicle-related needs as soon as they walk through the door. As a result, our customers enjoy the peace of mind of knowing that their vehicles are protected under all circumstances.”

Akdeniz emphasized that, with this solution, the company aims to meet customer expectations in the light commercial vehicle segment at the highest level.