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The 10X Rule: The Only Difference Between Success
and Failure
Extreme success, by definition, lies beyond the realm of normal action. If you want to achieve ex-
treme success, you can’t operate like everybody else and settle for mediocrity. You need to remove
luck and chance from your business equation, and lock in massive success. The 10X Ruleshows you
how! Success is your duty, obligation and responsibility, and this audio book gives you step-by-step guidance on how to
achieve phenomenal success for yourself!
With The 10X Rule , you’ll learn to establish the amount of effort needed to guarantee success and ensure that you can
continue operating at this level throughout your life. Most people desire success and have great ideas but they come up
short on the amount of action required to get their lives to the exceptional levels they deserve. Four degrees of action exist,
and in order to achieve your dreams, you must learn to operate at the fourth degree of action: Massive Action. The 10X
Rule will dissolve fear, increase your belief in yourself, eliminate procrastination, and provide you with an overwhelming
sense of purpose. The 10X Rule compels you to separate yourself from everyone else in the market-and you do that by
doing what others refuse to do. Stop thinking in terms of basic needs, and start aiming for abundance-in all areas of your
life. The 10X Rule guides you toward the frame of mind that all successful people share. Aim ten times higher than you are
right now-and if you come up short, you’ll still find yourself further along than if you had maintained your life’s current
status quo.
Career Counseling: A Holistic Approach
Providing the most current, comprehensive coverage available, CAREER COUNSELING: A HOLIS-
TIC APPROACH, 9th Edition equips readers with a solid understanding of the theoretical models
of career counseling as well as practical techniques on how to effectively counsel clients. The text’s
innovative holistic or “whole person” approach demonstrates how to consider a client’s values, tem-
perament, talents, and passions when trying to determine his or her best career fit. Thoroughly revised
and updated, the ninth edition includes chapters on integrating career and personal counseling, job loss
and transitions, adult career development, and career-related programs in middle schools. In addition,
diversity issues are integrated throughout, while relevant case studies bring chapter concepts to life.
The Culture Code: The Secrets of Highly Successful Groups
Where does great culture come from? How do you build and sustain it in your group, or strengthen a
culture that needs fixing?
In The Culture Code, Daniel Coyle goes inside some of the world’s most successful organizations—in-
cluding the U.S. Navy’s SEAL Team Six, IDEO, and the San Antonio Spurs—and reveals what makes
them tick. He demystifies the culture-building process by identifying three key skills that generate cohe-
sion and cooperation, and explains how diverse groups learn to function with a single mind. Drawing on
examples that range from Internet retailer Zappos to the comedy troupe Upright Citizens Brigade to a
daring gang of jewel thieves, Coyle offers specific strategies that trigger learning, spark collaboration,
build trust, and drive positive change. Coyle unearths helpful stories of failure that illustrate what not to do, troubleshoots
common pitfalls, and shares advice about reforming a toxic culture. Combining leading-edge science, on-the-ground in-
sights from world-class leaders, and practical ideas for action, The Culture Code offers a roadmap for creating an environ-
ment where innovation flourishes, problems get solved, and expectations are exceeded.
Culture is not something you are—it’s something you do. The Culture Code puts the power in your hands. No matter the
size of your group or your goal, this book can teach you the principles of cultural chemistry that transform individuals into
teams that can accomplish amazing things together.