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Asset size of Anadolu Hayat Emeklilik exceeds 31 billion TL
Celebrating its 30th anniversary this year, Anadolu Sigorta an- both voluntary pension and
nounced the financial results for the second quarter. The compa- auto-enrollment). We keep
ny increased its asset size by 37% in the second quarter of 2020 growing over market averag-
compared to the same period of last year. es in life insurance. We are
the most valuable insurance
Yılmaz Ertürk, General Manager of Anadolu Hayat Emeklilik, company whose shares are
commented on the second quarter results of 2020. “We have listed in Istanbul Stock Ex-
gone through challenging times when the coronavirus pandemic change. As the most popular
impacted our lives in Turkey and the rest of the world. We ob- insurance company of the
serve that our participants have increased their awareness about market, we are really proud
the importance of savings during this period, and this resulted to be the leading the compa-
in an increased importance for the individual pension system ny of our industry with inno-
(BES). As of 30 June 2020, number of participants in the pen- vative products and services
sion system including the auto-enrollment exceeded 13 million that focus on digitalization
people, while total fund size approached 150 million TL. Cus- and perfecting customer ex-
tomer assets in life insurance reached 12 billion TL,” he said. perience. We began selling our Youth Pension Plan, Investment
for Future Pension Plan and Standard Critical Illness Insurance
Anadolu Hayat Emeklilik’s total assets exceeded 31 billion TL, online via our corporate website. FonMatik ROBO, our robotic
and total fund size in individual pension and life insurance had consultancy service that invests individual pension accumulations
reached 29 billion TL in the second quarter of 2020; while net in the most appropriate funds for each investor’s character and
profit of the company was reported as 251 million TL. Share- automatically modifies fund distributions according to market
holders’ equity of the company stood at 1.26 billion TL. conditions, has been preferred by thousands of participants in
a short span of time. As Anadolu Hayat Emeklilik, we will keep
“In 2020, when we are celebrating our 30th anniversary, we introducing changes to the industry and shaping the futures of
have seen successful results in terms of growth, market share our customers. Hereby, I would like to thank all our employees,
and market value thanks to our activities that focused on our agents, brokers, partners, customers and investors who have al-
main targets. We are the market leader of number of participants ways supported us during our journey of 30 years,” said Yılmaz
and fund size in Individual Pension System (these results include Ertürk.
“Keep Moving” with Remed Assistance
As a company that provides as- well planned customer experience means customer satisfaction
sistance services both on a glob- Stating that they can directly display customer data to claims
al and national scale in today’s handlers through their contact centre technology which is in-
world where customer satisfac- tegrated with CRM services, Baykan says that they do not tire
tion is increasingly more im- customers by asking them to repeat the same information sev-
portant as a key concept that eral times. He underlines that Remed Assistance Turkey values
brings competitive advantage the satisfaction of both policyholders as end-users and also cor-
under rapidly changing circum- porate customers. “During the pandemic, we have provided the
stances and due to constantly services required by our corporate customers according to their
renewed technological devel- feedbacks; therefore, we have managed to increase their satis-
opments, Remed Assistance faction. In this respect, we launched a reporting system which
Turkey places customer satis- can be accessed on digital environment by corporate customers
faction and human-orientation and enables them view their data online. We have also produced
in the centre of its activities to innovative solutions towards removing the obstacles in accessing
ensure competitive advantage services for corporate customers, transforming Remed operation
for its solution partners. into an “omnichannel” operation,” he states.
“We are completely committed to support our partners by doing It is not possible to improve the quality of immeasurable
our best in providing the assistance services needed by the policy- services
holders of companies we are working with,” says Kemal Baykan, Kemal Baykan, COO of Remed Assistance – which offers the
COO of Remed Assistance. He underlines that they are aware widest range of assistance services in Turkish insurance market
of the fact that insurance companies are point of close contact – states that they are working towards the excellent customer
with their customers, therefore they do not sacrifice customer experience. “Assistance services should never lose the human-fo-
satisfaction while conducting their activities. “By refining our cus. We always highlight how important it is for our claims han-
field operation services from where we have direct contacts with dlers to empathize with policyholders during their service calls.
the customer such as claims or vehicle removal services, we have We are especially sensitive about measuring service quality. It is
managed to offer them the simplest services possible. We have impossible to have an idea about an immeasurable service and
put aside operational processes that push the end-users’ patience improve its quality. That’s why we do customer surveys for each
such as asking them the same things over and over,” he said. A of our services,” he says.