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22 at a glance
Tur Assist and Wowwo Collaboration in Second-Hand Car Warranty
With Warranty, a privileged car warranty specially developed by
Tur Assist for second-hand cars, Tur Assist continues to be a
preferred warranty provider of second-hand car users and cor-
porate brands. An important collaboration has been established
between Tur Assist and Wowwo, a company which offers reliable
solutions for purchasing a second-hand car without need for a
bank loan and a guarantor. Accordingly, customers of Wowwo
will also have Warranty from Tur Assist for 1 year or 25.000
kilometres. So, thanks to the second-hand car warranty, they will
both enjoy a safe drive and have the assurance of using any road
assistance services available across Turkey for free by just calling
the call center of Tur Assist.
Standing by the consumers in different areas from road assis- components such as engine and gearbox are guaranteed against
tance to towing, from home assistance to air ambulance through risks of mechanical and electrical failures under Warranty prod-
over 6 thousand service providers since 1996, Tur Assist has en- uct. “Meanwhile, many other privileged services such as compre-
tered into an important business collaboration with Wowwo, a hensive road assistance service, replacement car and accommo-
company offering reliable solutions for purchasing a second-hand dation service are offered to the customers of Wowwo. I wish, our
car without need for a bank loan and a guarantor. Under the collaboration with Wowwo, which has brought a breath of fresh
collaboration, Wowwo will offer Warranty, the second-hand war- air to the car market through the payment solutions it offers,
ranty service of Tur Assist, to the buyers of second-hand cars for will bring good results for both enterprises,” said Fenercioğlu.
1 year or 25.000 kilometres free of charge. Thanks to the priv- And added “Being the only company in the Turkish automotive
ileged second-hand car warranty service, Warranty, the owners market which has been delivering the second-hand car warranty
of second-hand cars will be able to drive their cars safely and on services successfully since 2003, Tur Assist aims hundred percent
the other hand will be able to use the road assistance services of customer satisfaction through the benefits under the car warranty
Tur Assist free of charge by calling the call center of Tur Assist packages, along with the assistance services delivered through its
on 24/7 basis.
network of service providers. The second-hand warranty package,
Warranty, is adds a surplus value to the cars. In addition, the car
Commenting on the collaboration with Wowwo, Tur Assist Gen- owners are protected against the financial burden of unexpected
eral Manager Cemal Fenercioğlu said that a number of valuable
expenses created by their car.”
Allianz Turkey receives best customer experience award
Within the scope of ALFA tomers. We focus on listening to and understanding them, and of-
Awards, an organization fering products and services that are customized for their needs.
that rewards brands that are Therefore, we develop insurance models supported by technology
best in customer experience that can easily be understood by our customers and help us offer
management, Allianz Turkey the right product through the right channels.”
received the ALFA award in
the category of ‘Insurance ‘We say ‘Allianz is by your side’ to our customers’
Companies’. The event is or- Stating that they manage their customer relations under the mot-
ganized by Marketing Tur- to of ‘Allianz is by your side’, Özdemir added as follows: “For
key Magazine and rewards us, this is not only a motto. We abide by our word, and realize
companies that are best in several programs to make life more comfortable for our custom-
customer experience manage- ers who trust us with their health, their assets and their future.
ment since 2015. This year’s As Allianz, we are aware that improving customer experience is
award ceremony was held on the only way to stand out among the competition; thus, we con-
24 May 2018 at İstanbul Bo- stantly improve and enhance our products and services in light of
montiada. Okan Özdemir, Assistant General Manager of Mar- the feedbacks we receive and analyses we carry out. We proceed
keting, and Erkan Işıksal, Director of Customer Management, along our path by combining our global experience with our local
received the reward on behalf of Allianz Turkey. knowhow.” ALFA Awards rewarded the winning brands based
on the results of ALFA Customer Experience Index research,
In his speech during the ceremony, Okan Özdemir emphasized which was surveyed in 12 cities with 1200 people. In face-to-face
that Allianz put ‘customer-oriented’ approach in the center of all interviews carried out in İstanbul, Bursa, Balıkesir, İzmir, Anka-
its activities and added, “We are working with a vision that goes ra, Kayseri, Adana, Gaziantep, Malatya, Samsun, Trabzon and
way beyond covering for damages and compensations; we care Erzurum; customers evaluated brands according to their wishes
about supporting the lives of our customers whenever they need of experiencing, quality of brands’ communication activities and
us. Our roadmap is determined by the expectations of our cus- recognition by consumers.