Page 14 - Turkinsurance Digital Magazine

14 cover story

The insurance sector’s investments in

insurtech are growing in Turkey

The increasing acceleration of digital technologies in daily life has also begun to show its
results in the financial sector. Today, economic market makers, especially in the insurance

sector, benefit from technology and the convenience it brings to their calculations, taking
into account the interests of their customers. Insurtech comes into play at this point and
guides insurance companies on many issues, from risk calculation to pricing.

While the innovations emerging in the digital world, which is ogy are used for the perfect execution of calculations and the ar-
developing every day, provide convenience to you, they also posi- rangement of the data obtained. Actively used not only by insur-
tively impact your life in many ways. In particular, this develop- ance companies but also by agents, banks, or brokers, Insurtech
ment, which allows all data to be stored securely, also provides facilitates everyone's work and minimizes risks, providing a relia-
access to this data from the desired location at the expected ble working environment. Starting from this point, the insurance
time. This helps to maximize performance by ensuring that the sector continues to increase its investments in insurtech every
operation is uninterrupted and fast. day. Insurtech, which has become an indispensable part of the
insurance sector and makes its users smile with various advan-
One of the areas where technology shows itself and makes life tages, supports the work with its technological innovations. In
easier in many ways is the insurance sector. Insurtech technology addition, this new-generation technology, which provides many
is used in this field, where the opportunities provided by technol- benefits in terms of mentoring, funding, and experience, is in