Page 30 - Turkinsurance Digital Magazine

30 publications

Your Brain at Work : Strategies for Overcoming Distraction,
Regaining Focus, and Working Smarter All Day Long
By (author) David Rock
Publisher HarperCollins Publishers Inc
Meet Emily and Paul: The parents of two young children, Emily is the newly promoted VP of
Marketing at a large corporation while Paul works from home or from clients’ offices as an
independent IT consultant. Their lives, like all of ours, are filled with a bewildering blizzard of
emails, phone calls, meetings, projects, proposals, and plans. Just staying ahead of the storm has
become a seemingly insurmountable task. We travel inside their brains as they attempt to sort
vast quantities of information, prioritize it, memorize it, and act on it. Fortunately for Emily and
Paul, they’re in good hands: David Rock knows how the brain works-and more specifically, how
it works in a work setting. He shows how it’s possible for Emily and Paul, and thus the reader,
not only to survive in today’s overwhelming work environment but succeed in it - and still feel
energized and accomplished at the end of the day.

The Happiness Advantage : The Seven Principles of Positive
Psychology that Fuel Success and Performance at Work

By (author) Shawn Achor
Publisher Ebury Publishing
Most people want to be successful in life. And of course, everyone wants to be happy. When it
comes to the pursuit of success and happiness, most people assume the same formula: if you work
hard, you will become successful, and once you become successful, then you’ll be happy. The only
problem is that a decade of cutting-edge research in the field of positive psychology has proven
that this formula is backwards. Success does not beget happiness.

Based on the largest study ever conducted on happiness and human potential (a survey conducted
by the author of more than 1,600 students), Harvard lecturer Shawn Achor shares seven core
principles of positive psychology that each one of us can use to improve our performance, grow
our careers, and gain a competitive edge at work. He reveals how happiness actually fuels success and performance, not the
other way around. Why? Because when we are happier and more positive we are more engaged, creative, resilient to stress,
and productive. The Happiness Advantage will appeal to anyone who wants practical advice on how to become happier and
also more successful.

Deep Work : Rules for Focused Success in a Distracted World
By (author) Cal Newport
Publisher Little, Brown Book Group
One of the most valuable skills in our economy is becoming increasingly rare. If you master this
skill, you’ll achieve extraordinary results.

Deep Work is an indispensable guide to anyone seeking focused success in a distracted world.

‘Deep work’ is the ability to focus without distraction on a cognitively demanding task. Coined
by author and professor Cal Newport on his popular blog Study Hacks, deep work will make you
better at what you do, let you achieve more in less time and provide the sense of true fulfilment
that comes from the mastery of a skill. In short, deep work is like a superpower in our increasingly
competitive economy.

And yet most people, whether knowledge workers in noisy open-plan offices or creatives struggling to sharpen their vision,
have lost the ability to go deep - spending their days instead in a frantic blur of email and social media, not even realising
there’s a better way. A mix of cultural criticism and actionable advice, DEEP WORK takes the reader on a journey through
memorable stories -- from Carl Jung building a stone tower in the woods to focus his mind, to a social media pioneer buying
a round-trip business class ticket to Tokyo to write a book free from distraction in the air -- and surprising suggestions, such
as the claim that most serious professionals should quit social media and that you should practice being bored.