Page 23 - Turkinsurance Digital Magazine
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        Innovative claims payment services from solution partner AXA



        AXA Sigorta continues to take innovative steps with the per-  Firuzan İşcan, Chief Sales
        spective of becoming a “solution partner” for every aspect  and Marketing Officer and
        of their customers’ lives. Focusing on new applications and  Member  of  the  Executive
        practices  to  accelerate  their  loss  adjustment  and  payment  Committee  at  AXA  Sig-
        processes  for  all  their  products  ranging  from  motor  own  orta,  states  that  “speed”
        damage to house insurance and ensuring that their custom-  is getting more and more
        ers receive the best services along this process; the company  important  while  develop-
        benefits from technologies such as artificial intelligence and  ing products and services:
        data analytics, as well as their extensive service network and  “Life  flows  very  swiftly,
        long years of experience.                             and our customers expect
                                                              the  services  they  receive
        Swift and advantageous services in motor own damage   to  keep  up  with  the  pace
        and house insurance claims                            of their lives. As AXA, we
                                                              are a solution partner that
        Working towards offering the fastest solutions to their cus-  our  customers  can  trust
        tomers  and  simplifying  their  lives  within  the  scope  of  mo-  anytime, we always stand
        tor own damage policies, AXA Sigorta offers a service that   by  our  customers  and  re-
        picks up cars from their spots, ensures that they are rapidly   spond  to  their  require-
        fixed in AXA Guaranteed repair shops that provide 2 years   ments rapidly, with the aim of ‘ensuring that people lead bet-
        of repair guarantee and protect the no-claim discount of the   ter lives’.
        policy,  and  gets  them  cleaned  up  before  delivering  it  back
        to the policyholder. The company also provides replacement   We believe that it is important to reflect this perspective on
        cars during the repair time, and covers for small-sized dam-  our innovative products and services. Our recent projects that
        ages with their mini-repair services. Thanks to business rules   aim to accelerate our claims processes are some of the most
        defined in the system, AXA Sigorta can swiftly approve 48.6   important examples of this approach. These steps also make
        percent  of  the  motor  own  damage  claims  received  at  con-  significant contribution to customer satisfaction, which is of
        tracted services. The company has automated its entire pro-  critical value for competitive advantage today. For instance,
        cess for windshield claims, and handles 83 percent of claims   we have seen that our Camera Assisted Loss Adjustment ap-
        files opened by contracted windshield services rapidly using   plication for our motor own damage products has increased
        artificial  intelligence  technologies.  This  way,  the  compa-  customer satisfaction up to 90 percent.
        ny can finalize the file control and payment transactions of
        policyholders who have issued windshield claims in seconds.   Thanks  to  swift  payment  processes  of  our  house  insurance
        Within the scope of “Mobile Windshield Changing Service”,   products, we have increased our customer satisfaction from
        which has recently been piloted in 4 cities, AXA Sigorta en-  80 percent in 2018 up to 90 percent this year. With our Mo-
        sures that a technician arrives at the spot of the incident and   bile Windshield Changing Service, which has won the appre-
        changes the damaged windshield in half an hour. Thanks to   ciation of our customers in a very short timeframe, we go
        e-towing service in the AXAFit mobile app, policyholders can   to the locations of our customers and solve their problems
        easily call a tow-truck to their location, and monitor its arriv-  without interrupting the flow of their daily lives. We will con-
        al in real-time. Policyholders of house insurance can get their   tinue imprinting our company in the minds of our customers
        claims payments in two days after the completion of expertise   and strengthening our brand by being a solution partner and
        process for their claims up to 10 thousand TL.        improving our services to make a difference.”
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